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Shruti Arora

I am a CERTIFIED FINANCIAL PLANNER & have worked at Banking and Non-banking Financial Companies.

Financial Planning

Understanding Liquid Mutual Funds

Indians are by nature excellent savers, almost each and every one of us has at least one savings account in their name. We fall in love with our bank balance once it starts approaching a “nice looking” figure. While a big bank balance looks nice, do you know that you are actually losing your hard […]

11 Tips For Building Your Savings From Zero

Saving regularly is the only key to ensure future financial security, but people come up with all sorts of excuses for not saving: I don’t have any surplus to save, My expenses are too high, I don’t know how and where to start etc. Your ability to save money is not dependent on your earnings […]

Decoding the new Long Term Capital Gains Tax on Equities

Until financial year 2017-18, Long Term Capital Gain (LTCG) tax on equity or equity oriented mutual funds was Nil, i.e. if investors sold their shares or equity oriented mutual fund units after holding them for more than a year, they paid zero LTCG tax. All the gains (no matter the amount) were theirs to keep without […]

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Riches Await

Investment principles, strategies & discipline

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